In 2026, boring PR is going to win.
✅ Press releases written in Q+A format instead of narrative style
✅ News articles on straightforward topics like "how do I do X" or "how much does X cost" instead of in-depth, compelling features
✅ Tips, how-to articles, and headlines written as questions
This is how you optimize PR for LLMs. It may not be sexy, but it works.